Category Archives: Social Media

Persona Synthetics

A fantastic new piece of intriguing content. An advert for new brand of highly developed robots. A shop opening on Regent street, items for sale on Ebay, twitter and Facebook accounts….. superb. All a teaser for a new Channel 4 … Continue reading

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A brief history of branded content marketing – part 2/2 Unbranded Content #2 then and now

Restless legs and Danny Macaskill. While working with DBM creative duo Lee and Dan had a brief from GSK. In case you don’t know drug companies aren’t allowed to advertise drugs but they can make people aware of issues or … Continue reading

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A brief history of branded content marketing – part 1 Unbranded Content #1

Branded Content Marketing, Branded Content, Content Marketing, Branded Entertainment each are modern variations of Connected Marketing as it used to be called. Before the term Social Media was coined there was Connected Marketing, Word of Mouth Marketing, Viral Marketing, Brand … Continue reading

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Could insight from Dove Real Beauty Sketches help us understand why we have too few women leaders?

Could insight from Dove Real Beauty Sketches help us understand why we have too few women leaders? And how do we use it to improve the situation. I know I am late to the party on both these pieces, Dove … Continue reading

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Samsung Halloween Prank Westfield London

A great new piece of content from Samsung for Halloween. Shot at Westfield London. Promoting the Curved UHD TV Although I don’t own any Samsung products I am a fan of their marketing. Good content and good fun, pass it … Continue reading

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Elf and safety !

Sorry I pinched that line but I love it. #airnzhobbit A great new safety video for Air NewZealand. The video was Directed by New Zealand film maker Taika Waititi. Also involved in the production Weta Workshop who supplied the costumes … Continue reading

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Social Media Madness

Q. When does a brand not need to engage in social media? A. When your product or brand is not one that consumers care about engaging with maybe! So I give you Andrex….. Do you scrunch or fold? Seriously? You … Continue reading

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